April 28th, 2007
Why Newsletters Work to Market a Coaching or Therapy Practice Posted By : Linda Puig
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To attract clients who pay in full and out of pocket for your services, its imperative to position yourself as a helpful expert. Its a simple fact of human behavior: People are more likely to believe that you can help them if they perceive you as an expert, which, in turn, increases the likelihood that they will hire you. Newsletters are one of the simplest and most effective ways to establish this expertise.
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